GameFuel Energy Launch

ongoing· 12 Jun 202612 Aug 2026

GameFuel Energy Launch

Product launch across gaming verticals

18 creators
Reach
12.4M
+0.8% vs forecast
Engagement
6.4%
60% of $120,000
Spent
$71,500
Top quartile
ROI
2.9x

Platform-wise performance

· 3 platforms
I
Instagram
Live · aggregated across creators
Last 7d
Impressions
2.4M
+33%
Accounts reached
624.7K
-3%
Likes
20.6K
-11%
Comments
9.0K
+4%
Saved
10.9K
+7%
Shares
10.6K
+7%
Follows
13.0K
+12%
Profile visits
13.3K
+12%
Post interactions
116.6K
+9%
FUZE AI insight
Profile visits up 41% — capitalize with a link-in-bio update.
Y
YouTube
Live · aggregated across creators
Last 7d
Views
1.4M
+12%
Impressions
1.5M
+16%
Reach
2.0M
+25%
Likes
162.8K
+18%
Shares
1.9K
-10%
Comments
23.5K
+32%
FUZE AI insight
Watch-time is 22% above forecast — pin the top video to the channel.
T
TikTok
Live · aggregated across creators
Last 7d
Play Count
1.5M
+15%
Digg Count
130.2K
+11%
Comment Count
6.2K
-2%
Share Count
7.8K
+1%
FUZE AI insight
Share Count is high but Comments low — CTA needs a question prompt.
Ask FUZE AI
Campaign-aware · Live data
Hey — I'm FUZE AI. I'm watching GameFuel Energy Launch across every platform in real-time. Ask me anything.

AI Milestone Tracker

1 milestone at risk
  1. Brief approved
    Jun 12, 2026 · Owner: Priya S.
  2. Creator shortlist locked
    Jun 18, 2026 · Owner: Priya S.
  3. Contracts signed (10/12)In progress
    Due Jul 02, 2026 · Owner: Legal
    2 creators (Tfue, KSI) still pending — typical 4-day delay risks pushing live date.
  4. Content drafts in reviewIn progress
    Jul 05–08, 2026 · Owner: Creative
  5. Final approvalsAt risk
    Jul 10, 2026 · Owner: Brand
    Brand legal queue is at 11 items — historical SLA is 5 days; pre-flag tomorrow.
  6. Campaign go-live
    Jul 15, 2026 · Owner:
  7. Mid-campaign optimization
    Jul 25, 2026 · Owner: Strategy
  8. Wrap report + invoicing
    Aug 02, 2026 · Owner: Ops

Smart Reminders

3 creators haven't submitted draftsMedium

Typical delay = 2 days. Auto-nudge with personalized message?

Brand legal approval queue at 11High

Recommend pre-flagging tomorrow to stay on the Jul 15 go-live.

Pokimane's stream slot conflicts with TwitchConLow

Suggest moving her co-stream to Jul 17 — her audience is +14% on Sundays.

AI Risk Alerts

Creator Tfue 40% below forecast reach

Stream concurrents dropped after Day 2 — recommend reallocating $5K to a backup mid-tier or extending Sykkuno.

TikTok sentiment turning negative

Comment sentiment on @valkyrae's clip fell from 0.72 → 0.41 — likely related to creative beat #3. Suggest pulling that asset.

YouTube CPM up 12% this week

Boost budget on the live stream cut-down is pacing 12% over forecast. No action needed, just FYI.

Creator Performance

MG
@shroud
108%
IA
@pokimane
124%
TB
@ninja
96%
RH
@valkyrae
62%
TT
@tfue
88%
Performance vs. AI-forecasted reach × engagement at this point in the campaign.